The project was coordinated by an alliance of Hungary’s biggest employers, the Confederation of Hungarian Employers and Industrialists. It has since been localized to accommodate 6 other languages across 8 countries participating in the project.
For this public awareness initiative, we were involved from the inception of the idea all the way through to campaign delivery, working on; concept creation, art direction, in-house shooting and editing of a commercial (including a special split-screen video in Flash), creation of an online tutorial video, website design and build.